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Tag Archives: media industry

The New TV Pt. 3: Who gets the Advertising Dollars?

In my last post I talked about how direct payments by users for video content were being diverted from the MSOs to OTT companies and how this affects MSOs and the media companies.  Today, I’d like to address the other half of how video content gets paid for: Advertising. Let’s take a look at the [...]

Posted 29 July 2009 † drstarcat § Uncategorized ‡ Comments (2) ° Also tagged:

The New TV pt. 2: Who gets the Subscription Dollars?

In my first post about understanding the Media Industry, I explained some basic terms (MSO, OTT) and explained who the media companies are and what they do.  Today I’d like to discuss who the likely winners and losers are as technology changes the industry.  To begin to answer this, I think it would be helpful [...]

Posted 07 July 2009 † drstarcat § Uncategorized ‡ Comments (2) ° Also tagged:

The New TV, pt. 1–Understanding Old TV

Wow.  If you’d asked me when I left Angelsoft.net what the odds were I’d end up in the Media Industry, I would have said the chances approached 0.  I guess that’s part of the fun of being an entrepreneur!  Interestingly, in some ways, I’m right back in Identity as well.  Let me explain a little [...]

Posted 25 June 2009 † drstarcat § Uncategorized ‡ Comments (1) ° Also tagged: